4th Quarter Come Backs: MESSAGING
Bill Walton • June 14, 2020
If you want to make the 4th quarter, your messaging must be client type focused and packed with credibility. Anything else is bug spray. Most prospecting messaging is self serving and unaligned with the center-of-plate issues of the prospect. So...turn that around - include why other clients make the conscious decision to work with you, the nature of the problems you're solving and the client type impact you're having. Anything else will be ignored! Here's Bill Walton sharing how to create your new business now messaging:
If you're not supremely confident in your messaging, send Bill Walton an email directly at bwalton@billwaltonsalestraining.com.
News Blog
The seller/doer model of business development is dominating professional services
Your personal network is THE greatest asset you possess!
Drive incremental sales, pipeline velocity and greater buyer alignment with a validated sales process.
Five problems to solve for in Wealth Management in 2024
Treat gatekeepers like the client!
You wanted more Billisms on Prospecting - Here are 14 of the best
Clients don't want to educate salespeople - sell value for time
More reps are winging it in their prospecting- here's why
Where Sales Talent Wins Over Tech!
Be ready for the resistance as you use the phone for prospecting.
