The travel industry, more than many others, is intrinsically linked to global GDP. While just now recovering from the grip of the global recession, the industry players (Air, Care Rental, and Hotel) need to decide which markets to pursue, where to channel investment and how to ensure that they’re positioned to benefit from the expected upturn in demand for global travel. Growth will in large part be driven by a number of rapidly developing economies, the pioneering of successful new business models and those segments that embrace mobile technology to create seamless travel experiences.
Sales teams in Travel and Transportation need to free themselves from the administrative duties of managing global accounts and focus on building relationships with more financially oriented stakeholders. Sales teams need to sell value beyond the car, the seat, or the room and ensure Procurement satisfies their margin goals.
Our experience in industry includes protecting the revenue generation portion of the Global Account Manager job to free them to build relationships. We’re quipping them with the insights, messaging and access strategies to get to accountable executives that can benefit from insights about their industry.