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Taming the Four-Headed Dragon
a Growth Manifesto and Client Acquisition Roadmap
Creating a winning value proposition (Telling Your Story)
Prospects respond to how an advisor describes situations that prospects can personally relate to. This engenders confidence – confidence that can prompt a prospect to consider changing from their current firm. Prospects want to hear and see themselves in the relationship with you. Download this chapter here to construct messaging that fuels your client acquisition.
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